The Promise of Technology is Intangible

Technology-enabled solutions are intangible sales. People don’t buy the machine; they buy what it enables. Average sales people tend to perceive technology as a tangible, so they focus on the functionality. Exceptional sales people understand that customers only care about the results the technology enables, which is intangible. This difference in perception about the nature of technology is the fundamental factor in determining a sales person’s success.
20141203193138-5-tech-tool-help-compete-with-big-guys
Technology is the actualization of abstract theories. The more theories that are actualized, the more powerful the technology is. For example, there is a computer chip in my car that makes me a better driver. The computer chip senses the car beginning to skid on a patch of ice much faster than I can. It automatically sends messages to the anti-lock brake system so the car responds to the changing road conditions before I am even aware there may be a problem. This simple application is the actualization of theories that span the disciplines of physics, mechanical engineering, human perception, and computer software. It would take a long time to explain how it all worked. As a car buyer, however, I only care about the fact that it makes me a safer driver.

The more sophisticated the technology is, the greater the abstraction. Selling abstractions is more than just relating benefits. It is about linking the functionality of the technology to the desired end result, which is the intangible promise of the technology. I can only appreciate the value of the car’s computer controlled anti-locking device when I understand how it improves my driving. If the sales person just explains anti-locking brakes, I don’t perceive the benefit. If she tells me that I will be a better driver, but doesn’t explain how, then I won’t believe her. She must help me understand the relationship between the how the technology is applied and the results that are important to me before I will value the technology.

Selling the value of your technology.

The translation of abstract theory into useful applications that deliver strategic benefits is the essence of selling value. Value is created when the customer believes the technology solution will help them accomplish their objectives. To develop the customer’s conviction you must integrate their learning process with their decision-making process.

The sales person must provide the customer with the right information at the right time. Furthermore, it must be done in a way that increases the customer’s perception of need, urgency to buy and appreciation of the value contribution of the solution.

The information puzzle gets even more complex as we incorporate the relentless rate of change associated with any technology solution. As the technology evolves and its applications expand, it becomes practically impossible to stay current and informed about the solution. The body of information that the sales person draws upon to sell a technology solution is constantly evolving. Products mutate. New technologies replace old ones. Competitors’ products change. Markets accelerate. Each change has multiple implications for how customers buy and the best ways to sell the solution.

Keeping current about all the factors that influence a technology sale is not easy. It is hard enough to keep track of the ever-changing information. The fact that you must synthesize it into strategically sequenced, customer learning experiences that build credibility and value exponentially increases its complexity. No wonder the sales superstars make so much money!

Why Companies Should Consider Leasing Computers and Technology

Many companies are not aware of the significant benefits related to acquisition financing in computers and technology segments. The proper term for this type of financing is ‘ Technology lifecycle management ‘. Most business owners simply consider the following question: ‘Should I buy or lease my firms new computers and software and related products and services? ‘
DJTT logo
Two old adages related to leasing still ring true when it comes to the technological aspect. That is that one should finance something and depreciates, and one should buy something that appreciates in value. Most business owners, and consumers as well know very well that computers depreciate in value. Systems we paid thousands of dollars for years ago are now hundreds of dollars. Walk into any ‘ big box ‘ retailer and see the dramatic moves in technology.

Business owners who finance technology demonstrate a higher level of cost effectiveness. The company wants to reap the benefits of the technology over the useful life of the asset, and, importantly, more evenly match the cash outflows with the benefits. Leasing and financing your technology allows you to stay ahead of the technology curve; that is to say you are always using the latest technology as it relates to your firms needs.

Businesses that lease and finance their technology needs are often working better within their capital budgets. Simply speaking they can buy more and buy smarter. Many companies that are larger in size have balance sheet issues and ROA (return on assets) issues that are compelling. They must stay within bank credit covenants and are measure often on their ability to generate income on the total level of assets being deployed in the company.

Lease financing allows those firms to address both of those issues. Companies can choose to employ an ‘ operating lease ‘ structure for their technology financing. This is more prevalent in larger firms, but works almost equally as well in small organizations. Operating leases are ‘ off balance sheet ‘. The firm adopts the stance of using technology, not owning technology. The lessor/lender owns the equipment, and has a stake in the residual value of the technology. The main benefit for the company is that the debt associated with the technology acquisition is not directly held on the balance sheet. This optimizes debt levels and profitability ratios.

At the end of those operating leases, which are usually 36 months long, the customer has the option of:

1. Returning the equipment
2. Buying the equipment ( not likely though )
3. Negotiating an extension of the financing for continued use of the computers, technology, etc.

Companies that have recently acquired computers and technology can in fact negotiate a’ sale leaseback ‘ on those same assets. This financing strategy brings cash back into the company, as the firm has employed a leasing and financing strategy building on our above noted them – using technology, not owning technology.

In summary, the key benefits of computer and technology lease financing are:

* The company can stay ahead of the technology curve
* Computer leasing and financing has significant balance sheet and income statement benefits
* The firm has flexibility with respect to buying new product, returning existing technology, and generating cash flow for purchases already made

Many of the benefits we have discussed relate to leasing in general. However, technology and lease financing are very perfectly suited to the business financing strategy of leasing.

More Value at Upstream Layer in Technology Pyramid

Technology is the leader of the enterprising world. And it leads using a constitution. Unlike the traditional political structure, this constitution is Algorithms written by engineers, scientists, etc and not congressmen and politicians.
Best_Tech_Tools
The global competition is largely who has the best technical group to write the best one; in this case, Algorithms, that comprise of patents, technical processes, tools, and so on. As a nation develops, adopts, applies and diffuses appropriately the contents of this constitution, it elevates the lives of its citizens. The more innovation a nation pursues, the more it refines this constitution.

Economists have shown a correlation between Knowledge Economy Index (KEI), productivity and standard of living. The challenge for any nation is to improve its KEI number. Doing that involves good education, economic regime and other variables that help to improve technology capability.

The age of natural resources dominating global commerce and industry is gone. What matters now is creating knowledge and applying it. Some nations will create, others will merely consume. But wealth is concentrated at the creative stage and nations that focus on consuming, without creating technology will not prosper.

Even with abundance of natural resources, which in many instances, the consuming nations cannot independently process without the knowledge partners will not change this trajectory of limited national wealth without technology creation.

On this basis, I separate the two layers where nations use and compete with technology as upstream and downstream layers. It is like a two layer pyramid where the downstream is at the bottom with the upstream seated on top. What happens here is that some nations focus on the downstream layer while others combine both the downstream and upstream layers.

The most advanced nations combine the two layers as they seek international competitiveness. They provide technology roadmap that looks at the future and have plans to take advantages that technology brings. They create and develop things and in the 21st century are classed as knowledge driven economies. In those nations, there is planning for continuity and technology succession.

For the other nations, usually developing, they compete at the technology pyramid primarily at the downstream layer. They lack the know-how to create things and commercialize technology intellectual properties. The nations are not driven by technology, rather commodities. They are prone to trade shocks and are usually economically non-vibrant. They fail to create wealth using technology and participate in the pyramid as consumers or prosumers.

Let me illustrate using Nigeria where they speak the language of petroleum. In the petroleum industry, there are the downstream and upstream sectors. While the upstream focuses on exploration of crude oil, downstream does the distribution and marketing.

The money is in the upstream sector, a major reason we have the foreign partners concentrated therein. That is where the knowledge creation is done and utilized in the industry. I am cautious to say, without the knowledge partners in Nigeria, helping to explore this crude oil, Nigeria cannot mine this product. Verdict: the oil will be there and of no tangible economic use.

This will follow a pattern where villages have water underneath them but no drilling expertise to harness the water for cooking and drinking. That is the problem of anchoring national strategy at the downstream level. It lacks inventiveness.

In Africa and many developing countries where ICT has been embraced, they rarely know that there is more value than what ICT gives them. Sure ICT has helped many developing countries to improve their business processes, tools and people. They are so excited on the powers of quicker and faster communication. They savor the wonders of email, Internet and mobile phone and many more. These experiences are primarily on marketing, distributing and installation of these ICT systems. They rarely make them and can only play at the downstream layer.

There economists point out repeatedly the innovations ICT has brought to the economies. I agree, ICT is wired for innovation in so many areas. Nonetheless, the good news is that there are more benefits up in the pyramid if you move up to the upstream layer. By not creating technology, our techno-economic benefits are limited and this will not change until we move up the pyramid.

Though this point can be illustrated with any technology, I will use the ICT because it is common and familiar to people. I have already illustrated the point in the petroleum industry where many developing nations depend on petroleum refining technology of the developed countries to extract the oil. Even if they develop technologies for the distribution, the upstream idea will triumph. Nations make more money to license technologies at the upstream level compared to the downstream.

Back to ICT, the upstream level will involve designing computing systems, cellphones, routers, device drivers, and all other infrastructures that enable ICT revolution. Instead of importing the latest cellphones, we will think how to design them. In 80% of the developing nations where mobile technology is used, less than 2% of the technologies are designed and manufactured there.

Yes, there are businesses that distribute and sale these gadgets and make marginal profits. They can import a laptop from China at $500 and sell to their customers at $650. Because the barrier to entry is so weak, the margins are small. Everyone is selling and there are shops everyone. They are technology firms to their nations because they can load the software and configure the networks and get the laptop working.

Compare that with giants like Intel and AMD that take a piece of sand (silica) and process it. At the end, that piece of sand of say a $1 can be sold for $3, 000 because of the knowledge involved to transform the sand to a microprocessor. That is knowledge and the very best of human imagination and creativity. It is playing technology at the upstream level and that is where the value is.

Nations win at the upstream level because the sale margins are so huge because the products are niche and in most cases innovative with few players internationally. It is not just the trade or margins. Upstream technology layer create good jobs, whether in developed or developing nations. Some of the best jobs in Africa are in the oil giants where upstream technology rules. You create enviable good jobs for the citizens. They have the money to spend and lift other areas of the economy. They hold jobs that bring honor and dignity and they use their brains to shape the world.

You can make the same case for Pharmaceutical firms that mix elements, compounds, etc to create drugs. Some of the drugs are really expensive but the ingredients are cheap. People pay for the R&D invested in developing that drug. In developing nations, they focus on marketing and selling the drugs. As in petroleum, ICT, it is all about the downstream. Why the big Pharma can have margins of 1000%, these entities can barely command 6% margins.

So in essence, in this century, there are opportunities for nations. For developing nations, if they continue to compete at the downstream layer of the pyramid, they will find it hard to move forward since competition is basically synonymous with technology. There is more risk, more knowledge requirement and more value at the upstream. And we need to get there.

How to Reach Students in the Digital Age With a Certificate in Instructional Technology

The field of education is constantly changing and growing with technology. In this digital era, children grow up with computers from the time they are very young. In order to reach these children, educators need to adapt to technology in education and learn how to teach students using technological tools. It’s nearly impossible to avoid using technology and computers these days, especially when it comes to education. Most students have grown up with computers since birth or childhood and use them to learn too. It’s important to know how to use computers if you want to be an effective educator.
download (1)
Getting a certificate in instructional technology is designed to improve classroom technology and integration skills and inspire teachers interested in improving their classroom instruction through technology integration. Beyond this, completing an instructional technology program also helps build resumes. Teachers interested in learning more about technology or enhancing their technology skills should strongly consider pursuing a certificate in instructional technology as a way to improve their careers and expand their knowledge.

It’s important for teachers to know the foundations of educational technology. This will help form a basis for which to build upon. Learning about educational technology usually begins with understanding how a computer works, including hardware, operating systems, and networking for educators. This includes learning how to upgrade, repair, maintain, and troubleshoot computers for the purpose of providing positive learning environments and experiences for a diverse array of end users including teachers themselves. Even for teachers who aren’t interested in teaching technology, learning about the basic foundations of educational technology can be helpful for teachers and students alike.

Some courses show teachers everything from the beginning, including how to use a computer, so you don’t need any experience before taking any classes. Classes in the foundations of educational technology will focus on everything involving computers, even the details for beginners including how to use a printer. This can be extremely helpful for educators, especially those who have not had much or any practice and experience with computers. Whether you don’t own one or are not part of the digital generation, you can still learn by starting from scratch. This will advance both your personal and professional lives for the better because whether you teach technology or not, you will definitely need to use it one day if you continue with a career in education.

Because technology is so important, you should understand not only the basics, but also how to incorporate it into the classroom setting as well as within lessons and classroom activities. However, before that can be possible it’s necessary to understand the social and historical development of the use of technology in education. Learning about the evolution of technology and its applications to education and having an understanding of the social and historical development of the use of technology within K-12 education will take you much further than merely learning how to use a computer.

Computer ethics, etiquette, the digital divide, equity regarding students with special needs, English as a second language, and socio-economic factors are also important themes to explore and discuss. Research can show you a lot about the equity issues concerning access and use of computers and related technologies.

Perhaps the best part about expanding your knowledge of instructional technology is the effect it has on learning for students. Project based and collaborative learning with computers are fun and effective ways for students to learn. This learning can be implemented in a regular classroom or in a computer laboratory, but either way, ethics, etiquette, and safety online for students and teachers should be of utmost concern at all times.

The History of 3D Technology

3D technology can be traced all the way back to the beginning of photography. In 1844 David Brewster invented the Stereoscope. It was a new invention that could take photographic images in 3D. Later, Louis Jules Duboscq took that invention and improved on it. Louis took a picture of Queen Victoria using the improved technology and displayed it at the Great Exhibition in 1851. This picture became very well known throughout the world. Steroscopic cameras started to catch on and became fairly common for personal use by World War II.
download
In 1855 the Kinematascope, a stereo animation camera, was invented. It was able to create 3d motion pictures. In 1915 the first anaglyph movie was produced. Anaglyph technology used 3d glasses with 2 different color lenses that would direct an image to each eye. In 1890 William Friese-Greene, a British film pioneer, filed a patent for the 3D movie process. In 1922 the first public 3D movie, “The Power of Love”, was displayed. In 1935 the first 3D Color movie was produced. The use of the technology would remain dormant for over a decade.

In the 1950s, 3D technology made a come back. During this era, TVs had become extremely popular and had started appearing in many households. In the 50s a number of 3D movies were being produced. In 1952 “Bwana Devil” by United Artists was shown across the United States. This was the first 3D movie of the 50s. The film was shot using a process called Natural Vision. This process was pitched to Hollywood studios but they all passed. A year later, in 1953, “House of Wax” was released in 3D. “Dial M for Murder” was originally planned to be released in 3D, but Alfred Hitchcock decided to release the movie in 2D to maximize profits. Not all movie theaters were equipped with the 3D technology. 3D films were also being developed outside of the United States. In 1947 The Soviet Union released their first full length 3D movie, “Robinson Crusoe”.

In the 1960s a new technology called Space-Vision 3D was released. This technology took two images and printed them over each other on a single strip. Unlike previous 3D technologies, it required a single projector with a special lens. This new technology removed the need to use two cameras to display 3D movies. Two camera systems were difficult to use, because it required that the two cameras were perfectly synced. The first movie to use this technology was “The Bubble”. The movie was panned by critics, but the 3D experience still brought huge audiences. It became a profitable movie, making the new technology ready for promotion to other studios.

In 1970, Allan Silliphant and Chris Condon developed Stereovision. This was a new 3D technology that put two images squeezed together side by side on a single strip of 35 mm film. This technology used a special anamorphic lens that would widen the picture using a series of polaroid filters. The first movie to be released in Stereovision was a softcore sex comedy called “The Stewardesses”. The movie cost only $100, 000 USD to make and it earned an amazing $27 million in North America.

In the early 1980s many movies were released in 3D using the same process as Space Vision. Some of the movies that were released were Amityville 3-D, Friday the 13th Part III, and Jaws 3-D. In the mid 1980s, IMAX began producing documentary films in 3D. IMAx’s 3D technology emphasized mathmatical correctness and this eliminated the eye fatigue that was seen in previous 3D technologies. In 1986, Canada had developed the first 3D movie that used polarized glasses. It was called “Echos of the Sun” and was created for Expo 86.

During the 1990s, many films were released in IMAX 3D. The most successful IMAX 3D film released during this time was “Into the Deep”. The first IMAX 3D fiction film, “Wings of Courage” was released in 1996.

During the 2000s, many big studio movies were released in 3D. In 2003, James Cameron released Ghosts of the Abyss. This was the first full length 3D IMAX feature film. This movie used the latest IMAX 3D technology called Reality Camera System. The technology used the latest HD video cameras and was developed by Vince Pace. This same technology was used in “Spy Kids 3D: Game over”, “Aliens of the Deep”, and “The Adventures of Sharkboy and Lavagirl in 3-D”. In 2004 the first full length animated 3D movie was released. It was called “The Polar Express”. This movie was so successful in 3D that it prompted a great interest in 3D animated films. The 3D version of the film earned 14x as much per screen as the 2D version. In 2005, The Mann’s Chinese 6 theater in Hollywood became the first commercial movie theater to have the Digital 3D technology. In 2007 Scar 3D was released internationally and it was the first film to be filmed using a completely digital workflow.

In 2010 Sky UK made a big push towards 3D television. On January 1st, the first 3D channel began broadcasting in South Korea. The channel displays educational shows, animated shows, sporting events, documentaries and musical performances all in 3D, 24 hours a day, 7 days a week.

We should expect that the use of 3D technology will continue and expand in to the normal household. Most major electronics manufacturers are planning the release of their 3D television lines. As the technology ages, expect prices to go lower and lower, and as they prices drop, more and more people will purchase 3D television sets.

How Technology Creates Wealth

Dynamic markets create opportunity

Markets create energy because they are dynamic. They are constantly evolving in response to changes in the economic, political and technological environments. Understanding what causes a market to evolve helps you predict where opportunities will emerge; how fast they will develop, and when and whether mass adoption will occur. If you can capture this energy, you can use it to drive the sales process.
images
Dynamic systems create energy. If left unchecked, any systemic change tends to grow. A snowball rolling downhill gets bigger. Growth creates momentum. As the snowball grows bigger, it goes faster. Momentum creates energy. The faster the snowball rolls; the bigger it gets; the harder it hits the tree. Energy drives change. (Source The Fifth Discipline)

You can use the energy sources created by an evolving market to motivate prospects to buy your solution. Persuading people to try out a new technology is an uphill battle. You have to invest a lot of your precious energy – sales resources, capital, technical expertise, etc. – into convincing prospects they can benefit from using your technology to support their business. However, if you understand what is driving market change- an increasingly mobile workforce, higher need for personal security, faster access to global markets – then you use the energy created by the market to motivate prospects to buy. Thus, you need to invest less of your own resources and you can sell more productively and efficiently.

Technology markets create abundance.

There are two laws that explain why technology-enabled markets generate extraordinary amounts of energy.
1. Moore’s Law predicts that technology is going to improve in the future and cost less.
2 Metcalf’s Law states that technologies become more useful as more people use them.

The combination of these two laws creates an economy of abundance that is unique to technology markets. As Moore’s Law predicts an endless supply of ever-increasing resources and Metcalf’s Law promises that innovations will be quickly adopted, the nature of the economy changes.

Gordon Moore, the founder of Intel, said, “Every 18 months processing power doubles while the cost holds constant. ” The implications of Moore’s Law are that every 18 months technology is going to cost half as much and be twice as powerful. Moore’s Law has held true for over 30 years. Previous economies were based on the laws of scarcity, where you have a limited amount of resources and value is based on how scarce they are – gold, oil, land, etc. The more you use up the resources the less energy you have.

A technology-based economy is based on the laws of abundance. According to Moore’s law, there will always be cheaper resources tomorrow. This ever-increasing pool of resources enables customers to implement new business strategies. If it isn’t possible today, it will be possible tomorrow. Improved technology is constantly fueling the market, creating energy.

Furthermore, thanks to this simple formula technological obsolescence is only a few months away. Customers can never afford to sit still for fear that a competitor will be able to leapfrog ahead of them if they adopt the next generation of technology faster. This anxiety is another powerful source of energy that you can use to drive your sales.

Metcalf’s Law also has a powerful effect on developing markets. Robert Metcalf, the founder of 3Com, said “New technologies are valuable only if many people use them… the utility of a network equates the square of the number of users. ” This means that the more people use a technology, the more useful it becomes. If there was only one fax machine in the world, it wouldn’t be useful. With two fax machines you can send mail back and forth faster and cheaper than if you send it through the post office. With 2, 000, 000 fax machines, you never have to wait in line at the post office again.

According to Metcalf a technology’s usefulness equals the number of users squared. If two people use a fax it is four times easier than using the postal system. If 20 people use the fax machine, it is 400 times easier. This creates a geometric increase in the technology’s utility, which is just another way of saying why customers would want to buy it. So if 2 people want to buy a fax machine today; 4 people will want to buy it tomorrow; 16 people will want to buy it the day after tomorrow; 256 people will want to buy it next week, and 2, 147, 483, 648 will want to buy it by the end of the month. That is a lot of potential customers lining up to buy your product, which is what market energy is all about.

Abundance creates demand for your technology. Since technology markets create abundance they are not subject to the constraints of scarcity. They have unlimited growth potential and consequently unlimited potential to create wealth.

Top 10 Mistakes Business Owners Make With Their Technology and IT Decisions

Technology. Love it or hate it, it’s a necessary part of business today. Some business owners feel investing in technology is a waste of funds. Others think technology works well for other business owners, but can’t make it work for them. Here’s a list of the top 10 mistakes business owners make that leads to the cost of inefficient IT adding up. Read it and avoid the same pitfalls.
quneo-white-background
1. Is IT a part of your strategic business plan? If not, why not?

If not, your company will be unnecessarily challenged in meeting strategic goals. Technology is complicated, confusing and intimidating, but also closely tied to the success of an ever increasing number of businesses in today’s marketplace. All you need is a good IT Advisor to work with you, make recommendations based on your goals, and deploy those recommendations on time and on budget. Don’t think it’s important? Well let’s review that for a moment.

Your client info is stored on computers
Your sales efforts, leads etc are stored on computers and require advanced software to track.
Your employees work on computers, and are more efficient with file and printer servers installed as part of the network.
Your communications rely on email, antivirus software, cell phones and SmartPhones and syncing them all back to office computers and so on.
All your data needs to be protected, backed up and available for recovery should disaster strike.
If you haven’t thought about just how important a regular IT audit & review is for your company, you’re leaving too much up to chance. IT is an integral part of your business. Give it the appropriate focus, budget and consideration and see how it can add value to the overall strategic plan.
2. Does your technology match your business plan or did you try to make your business plan fit with whatever technology you had?

If your growth strategy requires a team of independently operating sales reps, make sure your IT supports that in the most cost and time efficient way possible. If your work flow is more of a process that must go from person A to person B to person C, then your IT design should match your work flow. If it doesn’t, it’s costing you time and money.

Don’t make the mistake of making your business strategy fit into your existing IT set up. That could be a devastating move for your business. With the help of a trusted IT Advisor, you can find and implement solutions that support your business needs, add value to your company and simplify daily operations for your entire team.

3. Is Your Technology Secure?

Your threats might include:
A virus
A network wide virus
A fire
The failure of your single back up drive
Employee theft of data
And just plain ol’ we hack for the fun of it hackers Your technology should be secure. Many businesses under invest in this area and too many come to regret it. One unfortunate incident can prove to severely outweigh the cost of investing in appropriate security.
4. Are You Under Utilizing Technology In Your Business?

Have you purchased the right amount of technology or power for your needs? Are your processors slowing down your team? Is your server scalable? Do you continue to invest in an antiquated model when the cost/benefit ratio for a new system makes fiscal sense. Technology is an investment and can give your company a considerable competitive edge. Don’t overspend on unnecessary technology just because you are enamoured with “toys” – yes, this is the case with some rare folks. But do strike the correct balance that will give your business the IT power it needs to excel forward.

5. You bought what? How are you planning on using that technology?

You might be surprised to learn that there are cases of business owners purchasing technology and then never using it. It usually results from an impulse buy or a “sale” purchase. If your technology purchase was not part of strategic business plan, it may not fit in. If your technology purchase was the result of a sale, it may be the wrong technology. Even if it is the right piece of equipment or software, simply purchasing it doesn’t necessarily mean that you have thought enough about how to:

Make it work with what you’ve already got
How to properly install and configure it
How to train your team on using it properly/to full potential
Porting your data over to it… and so on.
Don’t be frivolous with IT purchases. Work with your IT Consultant to make planned purchases and implementations.
6. Don’t Get “Sold”

If you go out shopping for IT, or give most IT “departments” a budget, I assure you they will find something to spend it on. It may not be what your business needs, but they already have a “new”, “exciting” or “cutting edge” solution that they have been drooling over and dying to work with. Is it what best suits your needs? Maybe. Maybe not. Will it be the simplest most effective solution for your needs, and easy enough for all you employees to use? Are you sure about that?

It comes down to this: You don’t want business processes to fit in to your technology. You want the right technology to support your business processes in the most efficient way possible. An independent IT Consultant who won’t gain financially from a purchase recommendation is a wise choice here. Such an IT Advisor won’t “sell” you anything, but will help you navigate your options and purchase the IT you need.

7. Failing To Outsource

There comes a time in every new business when the cost benefit of managing your IT yourself diminishes to the point of no return. At that time, outsourcing might just be the sensible option. In mid size companies, outsourcing or having an IT firm on call as needed helps balance costs and necessary IT support. In a large company, outsourcing can significantly reduce the IT budget with Service Level Agreements.

Service Level Agreements are suitable for many companies, giving them a fixed cost for enough IT service to efficiently run their business. The best part is that Service Level Agreements cost a fraction of a full time IT employee. Be sure to explore this option thoroughly. Unless technology is your core service or product, your needs may best be served by an independent IT firm and a good Service Level Agreement.

8. Failing To Plan for the Worst

Disaster recovery is a term often used for cleaning up after a hurricane, tsunami or data loss. Albeit in different ways, all incidences are considered a disaster for those involved.

But data loss doesn’t just happen when a drive fails or becomes corrupted. Paper fades or goes up in a fire. Devices are stolen. Data Protection solutions help reduce such losses. Overall, a well thought out back up and recovery plan can be simple to implement and low cost to run. Not having a data backup and recovery plan is just too high of a risk. In some instances, it could mean the death of a business.

9. What’s Your IT Policy? How Many Hours Do You Want Employees On Facebook?

Endless of hours are wasted each day by employees who are the clock, but doing anything but business related work. Web surfing, IM, chatting, social media, online dating and personal email pervades the business landscape. You don’t have to be austere and cut it out completely, but you can monitor it, curb it and significantly reduce those lost productivity hours.

How about your company green policy and the environment? Is it important to you? Have you communicated that to your employees? Do they know not to print documents unless essential, to refill cartridges if possible, to recycle old electronics in appropriate ways?

Make it policy and it will stick. Whether it’s reducing wasted hours on social media or dating sites, or saving paper, your trusted IT Advisor can help you better manage your resources by implementing the right technology and policy.

10. Grow With It. Scale It. Upgrade. Keep Your Technology Up-To-Date.

Technology evolves faster and faster. Don’t buy in to the one sided view of “IT is a never ending cost with no return”. Rather, accept and plan for technology that will suit your purposes today but will also grow with you in future. Accept that upgrades are as essential as ongoing product development, sales training and team building. Avoid delaying upgrades until all your technology is obsolete and unsupported by your industry ( or the software industry), leaving you with an enormous upgrade bill due all at once.

The Social Technological Landscape

A Discourse on Techno-sociological Behaviors

Technological advances are no longer terms that prompt confused facial responses and infantile explanations. The presence of these advances and a host of recreational gadgets transform mediocrity into fame. These projections are witnessed through television documentaries, motion pictures, and supportive media. The issues raised by technological advances guide the process of social gentrification. This is revealed by the attention paid to the definition of “technology”.
Real-Estate-Tech-Tools1
There is variety of newly constructed social settings juxtaposed to an already delineated environment. This produces and articulates an enticing arrangement of social interaction. The appearance of acceptability and stability presented by these various mediums is void of theoretical development as a course of change agency. The social fabric of human interaction is achieved by re materializing loyalties of a new milieu toward immaterial cultural practices and fixation on the politics of identity. The immense influence of this societal and cultural movement towards technology, substitutes our attention from social principals and relations to behavior that taints social acceptance. The number of individuals who appear to be outwardly secure in the world of cell phones, game boys, and iPods is emergent. This conduct has displaced human elements of decision making based on firsthand experience and social contacts that would naturally materialize. Modern youth are not involved in social activities benefiting from the differences that various cultures have afforded. Ones proclivities are such that these isolated and collective social contacts produce the understanding possible to make connections that transcend the idiomatic behaviors of classes, consequential relationships, and acquaintances. Within this framework the complex manner assists in expounding everyday social life through the embodiment of meanings, values, and symbolism.

The internet enjoys marked advances adding to the extent of global reach with worldwide web and wireless communications. Themes of debate emerge citing concerns of privacy, commerce, and security as an irreversible effect on the landscape of business and personal communication, as empirical proof to the state 21st century privacy is a direct result of our technological advances. When examining the impact of technology on the application of old laws and new technologies we find that there is a ‘wild west” style of social networking such as Facebook and MySpace yielding differentiated values and colloquial identity amalgamated under the technological umbrella. Considering the liberal humanism in which our young and their colleagues are engaged, the peopling of gadgets amidst a human landscape has led to a more insensitive incorporation of technology and human agency. Very few of the individuals engaged in the peopling of technology actually represent their theory in practice.

The media, which serve as another stimulant in the lives of today’s youth and adult information, are in part responsible for communicating, “poor communication. ” While lower standards are set by cutting edge media stars spoon feeding the illicit while sustaining these representations in the context of technology alluding to its affects as a social difference. Technological disadvantages and the isolation it creates, is a global phenomenon with local expressions. As the technological disadvantaged are labeled as unskilled labor, rural and urban America attempt to reveal the impetus behind the behaviors of anti social fears presented by its backlash

Within the clinical settings, beauty parlors, corner stores, and restaurants individuals share information and tell stories conveying verbal preservation of folklore with patrons engrossed in purveying stories to substantiate declamatory accolades. We find ourselves in a new form of discrimination through technology. This affection for privacy may not be exclusive, but the desire to escape the routine occurs without creating new ways to affix it in a subjective manner. For some the rejection of technology is a rejection of western values. The individualism and lack of communal effort can be realized within both, individuals who arrive from the suburbs, and the ever present factions in the city who feel you should be privy to their young families, foul language, and dirty laundry. The separable variables, iPods, make it easy to be individually and silently plugged into various modes of pacification while trenched in dominant ideals of suburban life, and the expression for new conditions of experience by a consolidation of new technological socialization initiated by an emerging influence of those who turn toward gangs, and those who adhere to a resurgence of separatist behaviors.

We would be coaxed into believing this a natural order of progression in the human condition to exist positively affected by technological toys. Individuals exercise their right in taking back their privacy and peace of mind through escapism. The “let’s not be here now” approach to problems posed in the urban environment is dealt with through the personal head set. In the populist language of the future, “get away from it all” are attempts to hide the erosion of family values and neighborhood security. Technology has acquired many American jobs and ushered them overseas as off shoring accounts simplified through use of technology fueling revanchist behavior by the ever increasing manifestation of cheap labor. An entity technology can bring to your door step.

Amidst another technological renaissance, consequent social behavior justifies a critique of the development and political contributions of the largest market comprising our private, leisure, and employment milieu. The dissociative and apathetic behavior of a transparent human social contract is sensitive to circumstances that promote the distancing of our next door neighbor, friends, and colleagues through technological mediums. Significant growth of the technological phenomenon since its inception is illustrated by the creators of Buck Rodgers and Dick Tracy to public agencies who tend to the aftermath these two forces generate. The difficulty of procuring a format to study technological continentalism, its cause and effect, and potential to impact the behavior of society through technology is a difficult one.

Innovations in Environmental Technology

Ever since the beginning, efforts have been made to introduce more and more innovative technology to support lives of the people. In the initial days technology was invented to fulfill the major needs of the human beings, later on it went to creating technology to make lives of the people easy and simple. Now, technology is created worldwide for the purpose of providing luxury to the people.
techtools
A lot of efforts including time and money are put in to create more and more innovative technology. Technology has enable people to reach and unveil many things that we unknown to the world before like flying all they way to the moon or not only discovering stars but also analyzing and studying them. Like all good things on this planet, even technology has its good and bad sides. On one hand, if it helps people in making their lives easy so on the other hand, it creates many harmful effects on the environments. Therefore, it is both beneficial and harmful.

As more and more harmful effects of the technology have come forth, green technology is being massively produced and invented. Just like the name suggests green technology comes with the ability of keeping the natural environment and precious world resources safe and secure as far as possible. Green technology helps in reducing the harmful effects technology that has caused harmful effects to the environment. With green technology you repair the damages done to the nature to a great extent. It helps in maintaining the environment and preserving the natural assets like it keeps the water pure in the rural areas. Green technology also absorbs the harmful chemicals in the air thus making it pure for the people to breathe in without any worry at the back of their mind.

With time, green technology has become very famous, many companies and firms once realizing the advantages of the green technology have put it to wise use. However, the issue with green technology is that its energy giving ability is very limited which becomes a major problem if it is being used to operate machines. The companies that have installed environmental technology have done so because they wish to not only to reduce their budgets but also to help the environment in any way possible.

With eco-friendly technology, the entire world can be saved from a global financial crisis as it cuts down the consumption of energy to a great extent. Green technology is also simpler to use compared to complex conventional technology. If you own a company, then it is your choice to make. Do you want your machinery to be based on difficult technology that is also harmful to the workers and to the environment or go for green technology that is not only simpler to operate but also helps in keeping the environment safe.

The Technology to Explore Your Mind

Technology has helped us in many unimaginable ways. It has helped us to move both physically and mentally faster which we never thought would be possible before. With technology our mind can be more than one place at a time. It can also travel to any particular place hundred times faster then without technology. Such technology, which enables our mind to travel and be at more than one place at a time, is called Mind Technology.
techtools
Mind technology is rather a tricky technology. The base of its existence depends on many other kinds of technologies like electricity and especially computers. A task that took ten days to complete can be now done in a day, because the hyper speed offered by technology. With technology it is like you can travel in a supersonic jet than rather walking.

Even today there are many people who like to do things the natural way but hey, can you walk from North Pole to South Pole the natural way? You can, but it would take you a life time to complete the journey whereas if you’re using technology like train, plane and car you can probably finish the entire trip in few months. Most importantly, can you reach the deepest depths of the ocean without the use of technology or can you take a walk on the moon without technology? I think not, so it’s true then that technology has helped us in ways that were unimaginable before.

Technology comes with a strong appeal; we are attracted to it like a metal is attracted to another metal. We simply cannot get enough of technology; advancement in technology is seen everyday as humans unveil more and more knowledge. Technology in simple words can be described as an entity that evolved our lives making it easier and simple.

Of course, just because we now have options like planes and cars we should not quit walking or stop making use of our natural abilities. Anybody doing this is definitely making a very big mistake as our body needs motion and activity which is usually hindered from excessive use of technology. Walking and exercising are two things which should be adopted in our daily life forever.

Technology is the result of man’s power to think and create innovative items. Like this, technology is reality is a part of nature. In fact, nature and technology are one. The sole difference existing between the two is the ability to use the items both the natural and unnatural way. Though at some point, even nature can be utilized in unnatural ways.

Man makes use of his mind to create technology. It is also the other way round; man can use technology to further develop his mind. In a nutshell, it is the mind that develops technology and then it is the technology that assists in further development of the mind.

In 1976, a student having an IQ level of 126 and honors degree in mathematics went to his university doctor claiming to have cold. When medical checkup was done, the student was found to be a victim of hydrocephalus, a disease that reduces your brain size to no more than one millimeter and fills your skull with fluid. How can a person having such a tiny brain can have an IQ level as high as 126? This is because brain is not a warehouse. It is more like a medium used to keep the flow of communication of the body with the outside world and mind in not restricted to brain only. If there is an issue with the brain, your mind can still function and maintain the communication with the body and the outside world.

This is why mind has been claimed as technology. We think from our mind and do extraordinary things, like sharpening our sixth sense and predicting future. The simplest use one can make of his mind is to invent new and innovative technology.